About Our Team

Passionate bedroom furniture enthusiasts helping Australians sleep better since 2015

Our Story

QueenBedFrame.com.au was born from a simple frustration that many Australians know all too well: the overwhelming experience of shopping for bedroom furniture. Back in 2015, our founder Sarah Mitchell spent weeks researching bed frames after moving into her first home in Melbourne. She visited countless showrooms, scrolled through endless product listings, and still felt uncertain about which bed frame would truly suit her needs, her bedroom dimensions, and her budget.

That experience sparked an idea. What if there was a dedicated resource that cut through the marketing noise and provided genuine, practical advice about queen bed frames? A place where Australians could learn about slat spacing and weight capacity, understand the differences between Tasmanian oak and plantation pine, and discover which upholstered fabrics hold up best in our humid climate.

Today, QueenBedFrame.com.au has grown into Australia's most comprehensive resource for bed frame buyers. Our team of furniture enthusiasts, interior design graduates, and sleep health advocates work together to create in-depth guides, honest comparisons, and practical advice that helps thousands of Australians make informed decisions about their bedroom furniture.

What We Do

We believe that a great night's sleep starts with the right foundation—literally. Your bed frame isn't just a piece of furniture; it's the centrepiece of your bedroom and the support system for years of restful nights. That's why we take our research seriously.

Our team spends countless hours testing assembly processes, researching material quality, analysing customer feedback, and staying current with Australian furniture standards. We examine everything from the gauge of steel in metal frames to the joinery techniques in timber beds. We consider how frames perform in different Australian climates, from the humidity of Queensland to the dry heat of South Australia.

Beyond product research, we create educational content that empowers you to make the best choice for your unique situation. Whether you're a first-time buyer wondering about the difference between a platform bed and a traditional base, or you're looking to maximise storage in a compact Sydney apartment, our guides provide the knowledge you need.

Our Commitment to You

Independence and honesty are at the core of everything we do. While we do earn a small commission when you purchase through our Amazon affiliate links, this never influences our recommendations. We feature products based solely on quality, value, and suitability for Australian homes—not on which brands offer the highest commissions.

We're also committed to keeping our content current. The furniture industry evolves constantly, with new materials, designs, and technologies emerging every year. Our team regularly updates our guides and product recommendations to reflect the latest developments and ensure you're always getting accurate, relevant information.

Meet the Team

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Sarah Mitchell

Founder & Lead Researcher

With a background in interior design and over 10 years in the furniture industry, Sarah leads our product research and ensures every recommendation meets our quality standards.

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James Chen

Content Director

James brings his expertise in home improvement journalism to create clear, practical guides that help readers understand the nuances of bedroom furniture selection.

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Emma Robinson

Sleep Health Consultant

With a diploma in sleep science, Emma ensures our recommendations consider the health and wellness aspects of choosing the right bed frame and sleep setup.